Est. 2024 · Ho Chi Minh City, Vietnam

WE'ART

make new fantasy, taste of your dreams.

2 Exhibitions · 20+ Artists · 15K Audiences
An innovative cultural & entertainment brand
Explore Universe ↗ Our story →
In moments

Peel the tape, wander the wall — every frame is a chapter.

Artist community 20+ international artists

"Our mission is to inspire and empower the flow of culture — sparking passion and bringing joy to the world."

— WE'ART, Est. 2024

What we do
01
Artist Development

Artist & IP
Incubation

Discover, develop, and commercialize a portfolio of talented artists, unique IPs, and art toys. We scout global talent, provide mentorship, and bring bold creative visions to a wider market.

02
Cultural Events

Art Shows & Events

Establish and host platforms, professional exhibitions, and events — from intimate gallery shows to large-scale international festivals.

03
Gallery & Space

Art Space & Culture

Operate professional art spaces, galleries, and experiential services — creating immersive environments where contemporary art and everyday life meaningfully intersect.

04
Commerce

Products & Retail

Art toys, art prints, fashion apparel, lifestyle goods, and a global suite of concept stores and e-commerce platforms — bringing WE'ART to collectors worldwide.

The Universe
  • Concept Store

    WEWOW

    Where we collaborate with talented artists to bring unique art pieces and art toys with distinct characters — miniature art worlds that spark the passion for collecting and discovery.

    WEWOW WEWOW
  • Art & Art Toy Event

    NEXTOYPIA

    An art and art toy event initiated by WE'ART and organized annually in Vietnam — welcoming artists seeking the spotlight, studios expanding new horizons, and collectors hunting for the missing piece.

    NEXTOYPIA NEXTOYPIA
  • Art Lab

    UIC

    An art laboratory and collaborative space initiated by WE'ART — a platform for sustainable event management in art & art toys, fashion & luxury, and beyond. We design experiences that move people, shape culture and power brand love.

    UIC UIC
  • Contemporary Art Museum & Gallery

    WE'ART Gallery

    We represent talented artists from around the globe, promoting their work through curated events and exhibitions. Our physical gallery space is set to debut in 2026.

    WE'ART Gallery WE'ART GALLERY
  • Creative Studio

    WE'ART Publishing

    A creative studio specializing in art & art toys, established with the mission of discovering and nurturing excellent IPs and designers who have a unique voice.

    WE'ART Publishing WE'ART PUBLISHING
  • Animation & IP Studio

    WEWOW Studios

    Transforming unique IP characters into the worlds of comics, animation, and games — creating profound emotional touchpoints and turning content into sustainable commercial assets within the global entertainment ecosystem.

    WEWOW Studios WEWOW STUDIOS
  • Café & Experience

    WEWOW Café

    A place where your dessert fantasies come alive — the most unique desserts inspired by art toy, art, fashion, and your sweetest dreams. Make your fantasies come true at WEWOW CAFÉ.

    WEWOW Café WEWOW CAFÉ
Calendar

The road ahead

Festivals, exhibitions, and cultural moments — our blueprint for scaling WE'ART across Vietnam and beyond.

  • 12+ Events planned
  • 2 Years mapped
  • 5 Event formats
2026

Launch year — six moments across Q2 to Q4

Q2 · May Art Toy Festival

Alliance of Rising Toys

Season 01 — Vietnam's premiere art toy festival celebrating independent designers, collectors, and rising IPs.

Season 01
Q3 · Aug Art Toy Event

NEXTOYPIA

Season 01 — An art and art toy event welcoming artists seeking the spotlight, studios expanding new horizons, and collectors hunting for the missing piece.

Season 01
Q4 · Oct Art Toy Festival

Alliance of Rising Toys

Season 02 — The second edition returns with more artists, more IPs, and a bigger collector community.

Season 02
Q4 · Nov Toy Show

WEWOW Toy Show

Designer toys, blind boxes, and limited-edition drops — Vietnam's premier collector showcase hosted by WEWOW.

Q4 · Dec Toy Show

Amazing Toy Show Vietnam

A large-scale toy and collectible showcase bringing international brands and local designers under one roof.

Q4 · Dec Fashion Show

DÉPA Fashion Show

Where streetwear, art, and culture collide on the runway — a bold statement for Vietnam's creative scene.

2027

Global reach — international names & season three

Q1 · Feb Exhibition

KAWS:HOLIDAY Vietnam

Bringing one of the world's most iconic contemporary artists to Vietnam for an immersive public installation experience.

International
Q2 · May Exhibition

Instinct Toy Exhibition in Vietnam

A curated exhibition spotlighting Instinct Toy's universe — bringing global designer toy culture to Vietnamese collectors.

Q2 · May Art Toy Festival

Alliance of Rising Toys

Season 03 — The biggest edition yet, expanding the festival footprint and welcoming international collaborators.

Season 03
Q3 · Aug Art Toy Event

NEXTOYPIA

Season 02 — Back for a second season with an expanded international lineup of artists, studios, and collector communities.

Season 02
Q4 · Oct Gallery

WE'ART Artist Solo Exhibition

An intimate gallery spotlight on a featured artist from our incubator program — celebrating singular creative vision.

Q4 · Dec Toy Show + Fashion

WEWOW Toy Show · Amazing Toy Show · DÉPA

Three events, one season — the ultimate year-end celebration of collectibles, toys, and fashion culture in Vietnam.

Season Finale

Interested in partnering on an upcoming event? Let's talk ↗

01 / 03
Vivian Nguyen Vivian Nguyen
We build worlds people want to collect.
Phạm Duy Phạm Duy
Art toys are culture you can hold.
Harrison Nguyen Harrison Nguyen
Every drop starts with community.
Studio

The people behind the fantasy.

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WE'ART
© 2026 WE'ART Creative Culture Company Limited